Dowdell Library Hosts Social Media Workshop For Small Businesses

SOUTH AMBOY —  Sandy Feder, of Proud Lion Consulting, will present “Grow your Business with Email and Social Media” at the Dowdell Library in South Amboy on Thursday, June 20 at 7 p.m.  This free program will take place during National Small Business Week and is open to all residents of Middlesex County.

The program is not just a lecture, but a free, highly interactive workshop designed to give small businesses and nonprofit organizations the ideas they need to grow their organizations using email marketing and social media.

Topics include:

  • What To Write About
  • How To Get More People To Stop And Read Your Messages
  • How To Get More Action And Reaction To Your Messages And Offers
  • How To Run A Campaign
  • Tactics For Measuring Success Without Spending A Lot Of Time Or Money

Participants will have the opportunity to work on their marketing strategies with materials on site.  You will leave with a workbook full of ideas for timing your messages, how to write a winning subject line, what kinds of offers or content to publish, and how best to approach your next outreach project.  The workshop will touch on Facebook, using images for higher impact, and the importance of mobile-friendly content for higher engagement.

This is a great class for beginners in online marketing and for any business or nonprofit organization looking to accomplish more in less time with a small budget.

The Dowdell Library is adjacent to the South Amboy High School off O’Leary Boulevard.

For additional information, contact library director Elaine Gaber, at or 732-721-6060. Library hours are Monday, Tuesday, and Thursday 10 a.m. – 8 p.m.; Wednesday and Friday 10 a.m. – 5 p.m.  For directions, visit

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